Smiley and Pantofola d'Oro, two iconic brands in their own right, have come together in a partnership that is sure to make waves in the football industry. Pantofola d'Oro has been a top bootmaker since the 1950s and has a rich history of producing quality football boots. Legends of the game, such as John Charles, Ferenc Puskas, Garrincha, Johan Cruyff, Roberto Mancini, Marco van Basten, and Jurgen Klinsmann have all worn the famous "Golden Slipper" over the years. 

In this latest collaboration, Smiley and Pantofola d'Oro have launched a special edition of the Lazzarini Eco 2.0 football boot, which is named after the legendary bootmaker. The boots feature Smiley's iconic smiling face in the branding, and they are designed to bring positivity and fun to the game. The upbeat design is sure to turn heads on the pitch, and players who wear them are sure to stand out.