Urban Outfitters collab with Smiley for a Europe wide pop-up as part of Smiley’s 50th-anniversary celebrations

Smiley takes over malls in Brazil for fun and vibrant retail experiences celebrating #50YearsOfSmiley, Sao Paolo style!

Smiley Movement hosts 500 guests in Central London for the Charity Film Awards

Watch: Smiley’s global projections show solidarity with Ukraine for International Day of Happiness 2022

DAVID GUETTA JOINS SMILEY’S CAMPAIGN OF POSITIVITY IN NEW VIDEO ‘SILVER SCREEN’

TAKE THE TIME TO SMILE STREET ARTIST GLOBAL MANIFESTO FOR POSITIVITY

A two week fly poster campaign spreading smiles & positivity in the streets …

SYSTEMS THINKING

SMILEY FUTURE PROJECTS

The good life. Once upon a time it was all about the fast car, the…

GO INTO REPAIR MODE

SMILEY FUTURE PROJECTS

We’ve spent Centuries thinking about our planet – and…

SPACE IS THE PLACE

SMILEY FUTURE PROJECTS

“The impossible attracts me,” said the legendary musician…

ALL SYSTEMS CHANGE

SMILEY FUTURE PROJECTS

New problems cannot be solved with old ideas. The challenges…

TAKE YOUR PLEASURE SERIOUSLY

SMILEY FUTURE PROJECTS

The designers Chalres and Ray Eames were almost as famous…