Market Reps Our Favourite Cities with Smiley
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London, Tokyo, Paris, LA or NY – which city gets your vote?
In a collaboration with Smiley, Market invites people to rep their favourite city by wearing a snapback trucker hat with the places adorned across the front.
All black and white caps – featuring the iconic Smiley as a sign of love for the city – feature the classic phrase “Have a nice day” at the back.
Market has dropped a range of mini capsule collections with Smiley in 2022 – another being a series of “Into The Unknown” pieces, taking the streetwear game up a notch.
All items in the collection are made from super-soft cotton with bold, video game-inspired graphics. The pieces pair bright artwork with the statement Market logo on the front, like the grey, heavyweight fleece hoodie.
And we can’t forget the stand-out, meme-inspired ‘THIS IS FINE’ ‘Earth on Fire’ T-shirt.
You know the iconic web comic Gunshow, where a dog is slowly engulfed in flames? Take that, then turn it Smiley.
The Market black tee has graphic puff print text on the front – ‘Don’t happy, be worry’ – with a Smiley beneath a peace sign on fire on the back.
It makes a statement, that’s for sure.
You can shop the latest MARKET Smiley capsule collections here.
