Skip to content
Who are we?

Smiley Original Grapes is the meeting of two families, the ICARD Family, owner of Château de l’Orangerie, a renowned wine Estate in the Bordeaux region, and the LOUFRANI Family, creator of the original Smiley brand. Together, they share a unique vision: to make French wine simple, accessible, and smiling, enhancing a lifestyle synonymous with happiness and cool. Both the Loufrani and Icard families are committed to showcasing the epitome of what a French Wine should be, selecting the prestigious wine-growing regions of Bordeaux and Gascony for their new range of SMILEY Wines.

The signature "France" represents a symbol of timeless elegance and a lifestyle, with wine serving as an expression of this. Gascony in Southwestern France provides an ideal environment for cultivating Chardonnay and Sauvignon Blanc, thanks to its sandy soil and privileged climate. The region offers a remarkable and identifiable aromatic potential for these white varietals.

On the other hand, Bordeaux stands as one of the world's most exceptional wine regions. SMILEY Wines sourced from the finest terroirs in Bordeaux represent a rich provenance, originating from the best plots in the region. This allows the wines to express the purity of Bordeaux-style wines while embodying a fresh and young style. Whether it's the rosé or the reds, SMILEY Wines encapsulate the essence of Bordeaux, delivering exceptional quality and character.

With a fusion of family heritage, a commitment to French wine traditions, and a passion for creating joyful experiences, Smiley Original Grapes has crafted a range of wines that reflect the spirit of simplicity, accessibility, and happiness. Discover the joy of SMILEY Wines and let them elevate your moments of celebration and enjoyment.


We are more than an icon, brand and lifestyle. We are a spirit and philosophy, a reminder of how powerful a smile can be. Born in 1972, Smiley’s simple message of ‘Take Time To Smile’ is still relevant as ever, 50 years on. Smiley is a universal counter-culture icon.


For more than two centuries, the ICARD Family, owner of Château de L’Orangerie, have been living in Saint Félix de Foncaude, a small village in the Entre-Deux-Mers region. Very in tune with its heritage and bringing a touch of originality, the ICARD Family links tradition and modernity through a collection of unique wines from Bordeaux. For the little story, “Orangerie” is a reference to a part of the Chateau where in previous years orange trees were conserved against frost during the winter months.


Its colour is a pale pink, delicate and stylish.

Its nose is full of grapefruit and white fruit aromas, just like peach and nectarine.

Its freshness and acidity come from a unique selection of these grape varieties

On the palate, the impression is fresh and full, with great aromatic persistence and balance.

The Ideal Food & Wine Pairing
Ideal by the pool, enjoy SMILEY Wines Rosé with fresh Summer Salads or homemade Desserts.

Sauvignon Blanc

Its colour is pale yellow with golden reflections.

Its expressive, fine and elegant nose reveals floral notes, acacia, honeysuckle and white flesh fruit such as pear.

The attack on the palate is round, velvety, and charming and then the wine evolves towards a beautiful balance between acidity and sweetness.

The floral finish leaves a sensation of aromatic sweetness and delicacy.

The Ideal Food & Wine Pairing
Ideal fresh, enjoy SMILEY Wines Sauvignon Blanc with Seafood Plates or Exotic Salads.


Its colour is straw yellow reflections, brilliant and clear.

Its aromatic and delicate nose allows notes of exotic fruits, passion, mango and acacia to express themselves.

Its palate is very smooth, fine and voluptuous, enhanced by beautiful acidity.

A beautiful aromatic balance and a good freshness characterise this elegant and charming wine.

The Ideal Food & Wine Pairing
Ideal for a cosy aperitif, enjoy SMILEY Wines Chardonnay with Sushi or Grilled Vegetables.


Its colour is bright red with purplish tints.

Its explosive nose reveals intense sensations of stone red fruits including cherries and morello cherries, but also black currants and blackberries.

Its mouth is moreish, slightly sweet, and the tannins are supple and silky.

A soft and aromatic sensation gives this supple wine an extremely pleasing finish.

The Ideal Food & Wine Pairing
Ideal for a relaxed dinner, enjoy SMILEY Wines Merlot with a Roasted Chicken or Mediterranean plates.


Its colour is cherry red and its hue is intense.

Its nose is open and expressive with kirsch and red fruit notes. Underneath the toasted, slightly spicy notes, a complex, elegant and warm nose is revealed.

The palate, supple and round with a wonderful texture, is marked by a sensation of sweetness, fat and volume.

Finely structured with balanced acidity and tannin, the finish is aromatic and powerful.

The Ideal Food & Wine Pairing
Ideal during a sunny barbecue, enjoy SMILEY Wines Cabernet Sauvignon with a good Burger or Beef Ribs.