Wednesday July, 27

Moschino doubles up with timeless Smiley pieces

Tuesday July, 12

DO GOOD by The Bicester Collection collaborates for a ‘summer of smiles’

Friday July, 08

Havaianas and Smiley bring joy to our feet

Friday July, 01

Market reps our favourite cities with Smiley

Friday June, 24

H&M launches tribute to ‘positiveism’ with Smiley

Sunday June, 05

Smiley launches capsule collection with Casetify

Wednesday June, 01

Smiley goes phygital with Bershka and DressX

Monday May, 30
desigual

Desigual drop summer collection with Smiley to celebrate 50th anniversary

Monday May, 23

MARKET collabs with Guns N' Roses for throwback capsule collection with Smiley

Tuesday May, 10
art trail, ece

The SmileyWorld EQ Art Trail is unveiled across ECE shopping centres in Germany.

Monday April, 25

Smiley's pop-up at Galleria, in Seoul has landed!

Tuesday April, 12
urban outfitters

Urban Outfitters collab with Smiley for a Europe wide pop-up as part of Smiley's 50th-anniversary celebrations

Thursday April, 07

Smiley takes over malls in Brazil for fun and vibrant retail experiences celebrating #50YearsOfSmiley, Sao Paolo style!

Monday March, 28
Charity Film Awards, odeon leicester square

Smiley Movement hosts 500 guests in Central London for the Charity Film Awards

Tuesday March, 22
smiley logo, ukraine

Watch: Smiley's global projections show solidarity with Ukraine for International Day of Happiness 2022

Thursday March, 10

DAVID GUETTA JOINS SMILEY'S CAMPAIGN OF POSITIVITY IN NEW VIDEO 'SILVER SCREEN'

Monday February, 28

SMILEY TAKES OVER GALERIES LAFAYETTE TO CELEBRATE OUR 50TH ANNIVERSARY

Monday February, 14
André Saraiva Smiley 50th Anniversary Poster Campaign

TAKE THE TIME TO SMILE STREET ARTIST GLOBAL MANIFESTO FOR POSITIVITY


A two week fly poster campaign spreading smiles & positivity in the streets ...
Friday January, 28
Emoticons-Banner

PHILOSOPHY X SMILEY

Friday January, 28

David Guetta's NYE Livestream with Take the Time to Smile Message

Monday January, 03

H & M x SMILEY

Monday January, 03

MARKET X SMILEY

Tuesday December, 28

SYSTEMS THINKING


SMILEY FUTURE PROJECTS

The good life. Once upon a time it was all about the fast car, the...
Monday December, 27

GO INTO REPAIR MODE


SMILEY FUTURE PROJECTS

We've spent Centuries thinking about our planet - and...
Sunday December, 26

SPACE IS THE PLACE


SMILEY FUTURE PROJECTS

"The impossible attracts me," said the legendary musician...
Saturday December, 25

ALL SYSTEMS CHANGE


SMILEY FUTURE PROJECTS

New problems cannot be solved with old ideas. The challenges...
Friday December, 24

TAKE YOUR PLEASURE SERIOUSLY


SMILEY FUTURE PROJECTS

The designers Chalres and Ray Eames were almost as famous...
Thursday December, 23

SMILING IS BACK


SMILEY FUTURE PROJECTS

Smiling, it doesnt sound like a particularly revolutionary...
Wednesday December, 22

MOSCHINO x SMILEY